WMatthew Cutts is an American software engineer. Cutts is the Administrator of the United States Digital Service. He was first appointed as acting administrator, to later be confirmed as full administrator in October 2018. Cutts previously worked with Google as part of the search quality team on search engine optimization issues. He is the former head of the web spam team at Google.
WVanessa Fox is a search engine optimization consultant, blogger and author. She worked on Google's Webmaster Central, a set of tools and educational materials assisting webmasters on how to have their sites listed in Google and in understanding how Google indexes their pages. and a speaker at industry events. She is from California.
WBeth Guide is a search engine optimization (seo) consultant, digital marketing consultant, public speaker, educator, activist and local TV news personality for Fox26 in Houston. She is also the founder of ACTWD and Seo411. In May 2019, she became an activist, fighting for homeowner's rights against bad actor home builders. She has worked with Congressman Dan Crenshaw and the United States Army Corps of Engineers in a situation involving home builder Perry Homes.
WJeremy "ShoeMoney" Schoemaker is a web entrepreneur, founder of ShoeMoney Media and PAR Program, and co-founder of the AuctionAds service. He is a frequent speaker at search engine marketing and affiliate conferences. He also co-founded the Elite Retreat, an annual industry expert conference, with Lee Dodd.
WBarry Schwartz is a blogger who writes about search engines and search engine marketing. Schwartz is the founder and currently the editor of Search Engine Roundtable, an online news site covering the search engines and search engine marketing. He also is the CEO & President of RustyBrick, Inc., a New York-based web development company, and a news editor at Search Engine Land, a search engine news site founded by Danny Sullivan. Previously, Schwartz was a writer for Search Engine Watch. He also moderates online and offline panels at Search Engine Watch, Cre8asite Forums and WebmasterWorld's PubCon.
WDanny Sullivan is an American technologist, journalist, and entrepreneur. He was the Chief Content Officer at Third Door Media, and co-founded Search Engine Land, an industry publication that covers news and information about search engines, and search marketing, SEO and SEM topics. Third Door Media also produces Marketing Land, a sister website that covers broader digital marketing topics including social media, display advertising, email marketing, analytics, mobile, and marketing technology. Search Engine Land and Marketing Land are owned by Third Door Media, of which Danny Sullivan was partner and chief content officer. He retired from his position as Chief Content Officer at Third Door Media in June 2017.
WJill Whalen was a search engine optimization (SEO) consultant, speaker and writer. Whalen was CEO of High Rankings, and co-founder of Search Engine Marketing New England (SEMNE). She was a regular speaker at Search Engine Strategies Conferences. High Rankings included a top-rated SEO discussion forum.