Canon EF 40mm lensW
Canon EF 40mm lens

The Canon EF 40mm lens is a standard prime lens that was introduced in June 2012. The lens features a maximum aperture of f/2.8. It was Canon's first EF pancake lens. The EF 40mm was the first EF lens equipped with a stepping motor (STM).

Canon EF 24–70mm lensW
Canon EF 24–70mm lens

The Canon EF 24–70mm lens is a family of professional EF mount wide-to-normal zoom lenses manufactured and sold by Canon. The first of the family, the EF 24–70mm f/2.8L, was introduced in 2002 to replace the well-regarded 28–70mm f/2.8L. Two later versions were announced in 2012. The first of these, the EF 24–70mm f/2.8L II, was announced by Canon in February, but would not ship to customers until September of that year. This lens replaced the Mk I, and had an MSRP of US$2299 when introduced. The latest member of the family is the EF 24–70mm f/4L IS USM, which became available in January 2014. The f/4 version, which is the first of the family to include image stabilization, was initially reported to be the standard kit lens for the Canon EOS 6D, but did not appear in 6D kits in most markets until late 2014, and 5D Mark IV kit in 2016.

Canon EF-M 18–55mm lensW
Canon EF-M 18–55mm lens

The Canon EF-M 18-55mm f/3.5-5.6 IS STM is an interchangeable wide angle lens for the Canon EOS M system of mirrorless cameras. It was announced by Canon Inc. on June 22, 2012. It was the kit lens of the Canon EOS M camera. The EOS M3 camera was only available with this kit lens. This lens was available from Canon USA from 2015 to 2018.

Canon EF-M 22mm lensW
Canon EF-M 22mm lens

The Canon EF-M 22mm f/2 STM is an interchangeable wide-angle lens announced by Canon on July 23, 2012. It was not available from Canon USA until the 27th of August 2015, but it was available as part of a kit with the EOS M in 2012.

Canon EF-M lens mountW
Canon EF-M lens mount

The Canon EF-M lens mount, introduced in 2012, is a derivative of the Canon EF lens mount designed for use with the Canon EOS M mirrorless interchangeable-lens camera. The EF-M lens mount is one of Canon's two new systems for mirrorless cameras, the other being the RF mount.

HD Pentax-D FA 645 Macro 90mm F2.8 ED AW SRW
HD Pentax-D FA 645 Macro 90mm F2.8 ED AW SR

The HD Pentax-D FA 645 Macro 90mm F2.8 ED AW SR is an interchangeable macro lens for the Pentax 645 system, announced by Pentax on September 10, 2012.

Pentax DA 560mm lensW
Pentax DA 560mm lens

As of July 2015, the Pentax HD DA 560mm F5.6 ED AW is the longest prime lens in production under the Pentax brand. It has a telescope-type optical design. The lens is fully compatible with the K-1 full-frame DSLR and covers the 35mm image circle. On the K-1, lens correction profiles are supported to remove chromatic aberrations and vignetting.

Sony E 35mm F1.8 OSSW
Sony E 35mm F1.8 OSS

The Sony E 35mm F1.8 OSS is a constant aperture standard prime lens for the Sony E-mount, released by Sony on September 12, 2012.

Sony E PZ 16-50mm F3.5-5.6 OSSW
Sony E PZ 16-50mm F3.5-5.6 OSS

The Sony E PZ 16-50mm F3.5-5.6 OSS is a variable maximum aperture standard zoom lens for the Sony E-mount, announced by Sony on September 12, 2012 and released January 2013. The lens is often bundled with various Sony Alpha mirrorless cameras as a "kit lens".

Sony E 18-200mm F3.5-6.3 OSSW
Sony E 18-200mm F3.5-6.3 OSS

The Sony E 18-200mm F3.5-6.3 OSS is a variable maximum aperture superzoom lens for the Sony E-mount, released by Sony in 2010.