WAutomation biasWBandwagon effectWBen Franklin effectWBirthday-number effectWThe Century of the SelfWClustering illusionWCognitive distortionWData dredgingWDenialWExaggerationWFraming effect (psychology)WMichael CrichtonWIKEA effectWIntrospection illusionWLady Macbeth effectWLoss aversionWMistakes Were Made (but Not by Me)WNaïve cynicismWPicture superiority effectWSunk costWPlanning fallacyWPsychological pricingWPsychological projectionWRegion-beta paradoxWResponse biasWRisk compensationWScope neglectWSelective omissionWSerial-position effectWSocial influence biasWStraight and Crooked ThinkingWSunk costWThinking, Fast and SlowWWatching-eye effectWWishful thinking
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